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Mori Luggage & Gifts Launches Wishes in Flight™ Campaign


November 01, 2013

MORRISVILLE, N.C. (November 1, 2013) —Mori Luggage & Gifts has partnered with Make-A-Wish® to help make more wishes come true for children battling life-threatening illnesses.  From November 1-November 30, 2013, all 29 Mori Luggage & Gifts retail stores throughout Georgia, Alabama, North Carolina, South Carolina, Florida and Tennessee will be collecting airline miles that will be used to help grant travel wishes for local children.  

Mori will be working with nine Make-A-Wish chapters across these six states to reach their goal of raising 5 million miles for wishes across the United States.   Participating airline carriers include: Delta, United/Continental, and US Airways. With 74% of all wishes granted requiring air travel, Make-A-Wish would need more than 2.5 billion miles, or 50,000 round-trip tickets, to cover every travel wish each year.

One hundred percent of the donated miles will be used for wish granting, allowing every traveler to become a part of a child’s life-affirming wish.  Participants can donate airline miles by visiting any participating Mori Luggage & Gifts retail store or by using this specialized link:  

“We are honored to be the first retailer to partner with Make-A-Wish to promote the Wishes in Flight program,” said John Mori, president of Mori Luggage & Gifts.  “Many of our customers are frequent travelers, and we believe they will be very supportive of this effort to help families in need.”

To learn more about launching a corporate airline miles campaign, contact Ken Baroff, Vice President of Development at Make-A-Wish Eastern North Carolina.  If you don’t have miles to donate, but would like to support Make-A-Wish, you may make a monetary donation by visiting

About Mori Luggage & Gifts
Based in Atlanta, Mori Luggage & Gifts is a family-owned specialty retailer employing more than 200 people.  Mori currently operates 29 stores throughout Georgia, Alabama, Tennessee, South Carolina, North Carolina, and Florida. Betty and Jean Mori founded the company in 1971 and serve as senior vice president and CEO respectively.  Their son, John Mori, serves as president.  For more information about Mori Luggage & Gifts, please visit

Press Contact

Luanne Lane
Director of Events & Promotions
3809 Computer Drive Suite 201
Raleigh, NC  27609

Phone : (919) 821-7111 x207
Fax : (919) 832-0079

Make-A-Wish® Eastern North Carolina
3809 Computer Drive
Suite 201
Raleigh, NC 27609
(919) 821-7111
Toll Free (800) 432-9474